RobinConnect
Your window into China’s real business world
A clear, honest view of how business in China actually works. Stories, field notes, and ground insight from Shenzhen and the Greater Bay Area.
RobinConnect
A clear, honest view of how business in China actually works. Stories, field notes, and ground insight from Shenzhen and the Greater Bay Area.
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In fast-paced Hong Kong, David built a sleep brand inspired by his mom’s insomnia and his own restless nights. What began as a quiet product test is now a growing global business — built slow, clear, and strong, without sacrificing rest.
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In 2024, about 55 percent of Shenzhen’s GDP came from manufacturing and high-tech industries. That’s roughly 275 billion US dollars, according to public data. The city is not only strong in innovation across fields like information technology, telecommunications, artificial intelligence, biotech, and new energy. It’s also still
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Vivian went from London’s high-fashion circles to running a thriving MCN (Multi-Channel Network) agency in Shenzhen—generating over 1 million RMB from Red Note alone in just six months, with zero ad spend and only 115 followers. Her story is a masterclass in spotting opportunities, moving fast, and letting
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Most people think success in manufacturing comes from having capital, connections, or a clever product idea. But for Chen Jiao, it started with none of those. He didn’t go to college. He didn’t have investors. What he did have was time, grit, and a willingness to learn from
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Shenzhen lawyer Vicky from Yingke Law Firm shares legal insights for foreign entrepreneurs in China, from contracts and IP protection to dispute resolution. Learn how to avoid common risks and operate safely in the Chinese market.
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In the cluttered and cost-cutting world of China’s snack industry, one company decided to stop selling biscuits. Instead, it sells joy. And it’s working. Back in 2004, 金添动漫股份有限公司 (Jintian Animation Co.) founder 蔡建淳 was running a typical biscuit factory in Dongguan. Margins were wafer thin, competition fierce. He
I had just started prepping my China local business partner project when Miz Tomato messaged me. “Hey Robin, do you know any lab diamond suppliers?” She and her mom wanted to start a side hustle, but every supplier they found, local or on Alibaba was too expensive. It was such
Fourteen years ago, Chandler Huang walked into his first gaming job with nothing but an English degree, a love of games, and a bit of luck. Back then, China’s gaming industry wasn’t what it is today. “I didn’t even know we had a real gaming scene,” he
When you think of a doctor’s daily routine, you probably imagine hospital rounds, patient charts, or a quiet clinic. You probably don’t picture lab-grown diamonds, customs paperwork, or cross-border supplier negotiations. But for Trisha, a practicing doctor from the Philippines, life had a different plan. A Doctor with
Some people follow plans. Nadiyana follows her gut. She didn’t grow up thinking she had to be “different”, it just turned out that way. Her childhood was shaped by movement, curiosity, and a father who didn’t believe in living by other people’s rules. Her dad opened an
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